Sammy Hagar, the music industry's most successful "spiritualist", has developed a new, all-natural formula for the Red Head edition of his Sammy’s Beach Bar Rum, a partnership with Rick Springfield.
Crafted in Puerto Rico with all-natural ingredients, the 35% Alcohol By Volume Red Head is infused with a proprietary blend of natural flavors which produce a distinctly exotic-tasting rum with a flavorful blend of macadamia nut flavor and cherry. And, for those with peanut allergies, the macadamia nut flavor is crafted without using nuts. Hagar recommends it to be enjoyed in a Mai Tai or sipped neat.
Red Head is the third and final rum in Hagar’s rum portfolio to undergo a branding makeover and slight enhancements for flavor, joining the Platinum and Kola Spiced rums and completing the formula and branding updates for the Sammy’s Beach Bar Rum line.
Perhaps the only thing left is to rebrand the name.
Sammy’s Beach Bar Rum can be purchased online at SammysBeachBarRum.com.
In other Sammy news, he's taken to social media this week to post videos on how to properly eat caviar; talking about what makes him happy, which is being at the beach; and going to see Bruce Springsteen perform in San Diego on Monday. Hagar and Bruce share the same tour manager.
Check out his 3 great new social posts from Hagar's Official Instagram here: